Digital Marketing Manager

Location

Jalandhar | India

Job description

Company Description

Anandco Sporting Corporation is a consumer services company based in Jalandhar, Punjab, India.

Job Overview: As a Digital Marketing Manager at Anandco Sporting Corporation, you will play a pivotal role in driving our online presence. The ideal candidate should possess a deep understanding of digital marketing, with a focus on managing eCommerce platforms for both B2B and B2C audiences. Your expertise in SEO, PPC, and other digital marketing channels will be crucial in enhancing our brand visibility and driving sales.

Key Responsibilities:

• Ecommerce Management:
• Oversee the day-to-day operations of our B2B and B2C online portals.
• Optimize the user experience to maximize conversions and customer satisfaction.
• Implement strategies to increase online sales and market share.         Â
• Develop and execute SEO strategies to improve website rankings on major search engines.
• Conduct regular keyword research and analysis to stay ahead of industry trends.
• Monitor and report on website analytics to measure the effectiveness of SEO efforts.
• Plan and execute PPC campaigns to drive targeted traffic and achieve conversion goals.
• Monitor and optimize ad performance through platforms like Google Ads and social media advertising.
• Analyze and report on the ROI of PPC campaigns.

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Content Marketing:

• Collaborate with the content team to create engaging and relevant content for digital platforms.
• Utilize content marketing strategies to build brand awareness and attract a wider audience.
• Social Media Management:
• Develop and implement social media strategies to enhance brand presence and engagement.
• Monitor social media channels and respond to customer inquiries and feedback.

Qualifications and Skills:

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience in digital marketing, particularly in managing.
• Strong knowledge of SEO, PPC, and other digital marketing channels.
• Familiarity with analytics tools such as Google Analytics.
• Excellent communication and interpersonal skills.
• Creative thinking and problem-solving abilities.
• Ability to stay updated on industry trends and incorporate innovative  strategies.

Contact Details:

Email: [HIDDEN TEXT]

Mobile Number: 82888 49271

Job tags

Salary