Group Product Manager - Ortho
Location
Mumbai | India
Job description
Role & responsibilities
Proactive development of marketing and promotional mix to meet brand objectives and customer needs.
Monitoring business performance and external environment via appropriate tools to deliver corrective action as required meeting business objectives
Liaison with external agencies to deliver initiatives for the brand
Accurate management of budgets for the brand.
Creates and delivers operational plans appropriate to the life cycle of the brand to optimize return for Alkem. Full accountability for the brand and delivery of all programs related to it.
Understanding and use of marketing principles and NP4 process to deliver to customer needs Disease and market understanding to develop customer insights through appropriate techniques/tools
Support and Build a team to achieve team goals Management of external agencies to meet team goals
Acts as brand champion to create enthusiasm and focus internally and with external customers and agencies.
Experience: 7-10 years of experience in PMT of which minimum 4 years in ortho therapy.
Job tags
Salary