YO HR Consultancy
Location
Mumbai | India
Job description
SEO/ASO Specialist
Location : Mumbai Experience : 3-7 Years Must-Have : - In-depth knowledge of keyword research, SEO copywriting and the behaviors of search engines. Job Description : - Understanding of Google analytics, SEMRush, Google Webmaster Tools, etc. - Proficiency in different Keyword tools like Google keyword planner, Wordtracker, ubersuggest, Ahrefs - Should have functional knowledge of HTML, CSS, JavaScript - Ability to work independently and with team - Has Worked in a fast-growing unstructured startup environment - Experience on On page and Off page - Team leading experience - Minimum 2 yrs of experience on manager/ lead level - Evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies and reporting of digital activities, insights and trends in the market. - Work on On-page activities like Content hygiene, Intrabacklinking, Keyword LSI checks, duplicate content checks & SEO hygiene (Meta tags, Alt Tags, File names, hero images, etc). - Off- page activities like backlink building, monitoring the link performances, Hygiene and web page speed optimization. - Collaborate with our Content and Marketing team to optimize play store pages, landing pages and content. - Research and analyze competitor advertising links and develop link building strategy. - Continually check search terms, rankings and analytics to monitor the performance of websites and make recommendations for improvement - Collaborate with web developers and marketing team - Understands the overall concept of the company, including the brand, customer, product goals, and all other aspects of service.Job tags
Salary