Product Marketing Manager- B2B SaaS
HyrEzy Talent Solutions LLP
Location
Bangalore | India
Job description
Position: Product Marketing Manager
- Location: Remote Bangalore based folks preferred
- Experience: 5 8 Years min. 5 Years of SaaS Experience in product marketing roles
- Should be from a SaaS based background
About company: Leading Enterprise OKR amp; Performance Management Platform. It is an OKR amp; Performance Management platform that helps companies align teams, improve team performance and execute fast.
Roles And Responsibilities We are looking for a result driven product marketing manager with 5 years of experience in working with B2B SaaS high growth startup,.
Responsibilities - You will be responsible for development of GTM strategy and its end to end execution
- You will be responsible for creating the qualified pipeline to enable sales team to achieve their monthly, quarterly quota
- You will be responsible for creating compelling product positioning and messaging for all marketing channels and collaterals including homepage, landing pages, outbound emails etc.
- You will work closely with outbound, performance marketing SEO, content and design team to ensure all content and messaging including blogs, case studies, website and emails aligns with product positioning.
- You will be responsible for training our internal teams on new or updated product features, messaging and positioning
Qualifications - Min. 5 Years of SaaS Experience in product marketing roles
- Should be excellent in verbal and written communication
- Have demonstrated expertise in creating the ICP definition, and identification of pain points, needs and creating a compelling narrative
- Strong analytical skills with a data driven mindset to derive actionable insights from marketing metrics
- Deep understanding of CRM and setting up marketing ops
- Brownie points for prior experience working with HR Technology products
Skills: marketing ops,gtm strategy,crm,messaging,training,b2b saas,icp definition,b2b saas product marketing,product marketing,pain point identification,content creation,verbal and written communication,product positioning,analytical skills,pipeline creation
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