Campaign Specialist, Digital Events
Location
Secunderabad | India
Job description
At Skillsoft, we propel organizations and people to grow together through transformative learning experiences. We believe every team member has the potential to be AMAZING. Join us in our quest to transform learning and help individuals unleash their edge.
Overview An ILT Demand Generation Specialist is responsible for overseeing the flawless execution of key demand tactics that support the ILT portfolio. As a starting point for this role, you will oversee the end-to-end execution of digital events for the portfolio, which will encompass target setting, promotion, execution, and follow up. As priorities evolve, you will help with the execution of activities spanning across other key channels, including email and full funnel analytics.
Skills & Qualifications - Define clear KPIs for portfolio webinars in partnership with the diamond team and key ILT stakeholders
- Develop the promotion and follow up strategy for each webinar in partnership with the Campaign Manager and Digital Strategist. Execute the strategy
- Ensure flawless execution and follow through of each webinar and digital event
- Build out reporting cadences for each webinar to help the team and stakeholders understand performance. Leverage this data to develop and execute tests to optimize webinar performance
- Understand the email nurture strategy across product lines, and assist the Demand Generation leader in designing the strategy, executing, and optimizing emails
OUR VALUES We Are Passionately Committed To Leadership, Learning, And Success. We Embrace Every Opportunity To Serve Our Customers And Each Other As
- ONE TEAM
- OPEN AND RESPECTFUL
- CURIOUS
- READY
- TRUE
More About Skillsoft Skillsoft delivers online learning, training, and talent solutions to help organizations
unleash their edge . Leveraging immersive, engaging content, Skillsoft enables organizations to unlock the potential in their best assets – their people – and build teams with the skills they need for success. Empowering 36 million learners and counting, Skillsoft democratizes learning through an intelligent learning experience and a customized, learner-centric approach to skills development with resources for Leadership Development, Business Skills, Technology & Development, Digital Transformation, and Compliance.
Skillsoft is partner to thousands of leading global organizations, including many Fortune 500 companies. The company features three award-winning systems that support learning, performance and success: Skillsoft learning content, the Percipio intelligent learning experience platform, which offers measurable impact across the entire employee lifecycle. Learn more at
Thank you for taking the time to learn more about us. If this opportunity intrigues you, we would love for you to apply!
NOTE TO EMPLOYMENT AGENCIES: We value the partnerships we have built with our preferred vendors. Skillsoft does not accept unsolicited resumes from employment agencies. All resumes submitted by employment agencies directly to any Skillsoft employee or hiring manager in any form without a signed Skillsoft Employment Agency Agreement on file and search engagement for that position will be deemed unsolicited in nature. No fee will be paid in the event the candidate is subsequently hired as a result of the referral or through other means.
Skillsoft is an Equal Opportunity-Affirmative Action Employer: It is the policy of Skillsoft (US) Corporation to provide equal employment opportunities to applicants and employees without regard to race, color, national origin, citizenship, religion, sex, sexual orientation, age, marital status, disability (mental or physical), protected veteran status, genetic information or any other class protected by law.
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