LexiConn
Location
Mumbai | India
Job description
This is a remote position.
Are you passionate about crafting compelling content that not only informs but also influences? We are seeking a dynamic Content Writer cum Strategist to join our team at LexiConn, a leading content creating and consulting agency. In this role, you will not only be responsible for creating authentic and informative content but also for shaping content strategy, conducting content audits, and optimizing for performance. If you're ready to take your content game to the next level, this is the role for you!
Key Responsibilities:
Content Creation : As a Content Writer & Strategist, your primary responsibility will be to create engaging and informative content that resonates with our clients' target audiences. This includes comprehending our clients’ offerings and articulating their features, benefits, use cases, etc., in simple and persuasive language.
Content Strategy : Collaborate with clients and internal teams to develop content strategies that align with business objectives. Leverage your expertise to recommend content types, distribution channels, and messaging to maximize impact.
Content Audit : Conduct thorough content audits to assess the effectiveness of existing content. Identify gaps and opportunities for improvement, ensuring content aligns with SEO best practices and user intent.
Bridging Vendors and Buyers : Develop content that bridges the gap between technology vendors and buyers. Provide users with valuable insights through product feedback, reviews, and comparison content, facilitating informed decision-making.
Requirements :
A Graduate/Post-graduate in any discipline.
Proven experience in Content Writing, Content Marketing, and Business Writing.
Strong understanding of B2B content creation and strategies.
Proficiency in content audit, content strategy development, and performance marketing.
Exceptional writing skills with the ability to create crisp, clear, and data-driven content.
Familiarity with various content formats, including blogs, web content, video scripts, whitepapers, and SEO articles.
Expertise in tools such as MS Word, MS PowerPoint, Gmail, Grammarly, Google Docs.
Possession of a good quality laptop (i5 or above) and uninterrupted high-speed (broadband) internet.
Role :
Interpret client briefs and target audience profiles to craft high-quality, impactful content and strategies.
Collaborate closely with LexiConn's cross-functional teams to deliver content that meets quality standards and aligns with deadlines.
At LexiConn, we believe in the power of content to drive business success. If you are a versatile Content Writer & Strategist looking to make a meaningful impact in the world of content marketing, we invite you to join our team. Together, let's create content that tells stories, engages audiences, and drives results.
Job tags
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