Location
Sahibzada Ajit Singh Nagar | India
Job description
Closeloop Technologies is a software product development firm based in Mountain View, CA, that helps bring your ideas to life. We help you develop digital solutions with cutting-edge technologies backed by professional expertise and skills. We function as your technology partner to build, innovate, and scale custom-built apps, web or mobile. Depend on our more than three decades of experience in creating groundbreaking digital products.
We serve clients wanting to build mobile apps, websites, web applications, enterprise solutions, eCommerce apps, or products powered by new-age technologies like Artificial Intelligence, Augmented Reality, Virtual Reality, IoT, and Wearable.
The Manager - Content will be responsible for researching, writing, and editing various communication pieces to effectively represent the company's core message and value proposition to customers. They will be responsible for leading content strategy, creating & executing quarterly calendars, conducting customer interviews, drafting testimonials and case studies, and more.
He/She should be an effective communicator & team player combined with a flexible and detail-oriented attitude and the ability to interact effectively with people.
- Developing a content strategy that aligns with and enhances marketing initiatives is crucial to achieving both the brand's short- and long-term goals. Consistent refinement of the plan is necessary to ensure optimal results.
- Developing a functional content calendar and assigning ownership for each persona group.
- Conducting in-depth research on industry-related topics through online sources, interviews, and studies.
- Promoting content on social media platforms to maximize reach.
- Develop creative concepts for ad campaigns and organic social activities.
- Identifying customer needs and recommending new topics to address content gaps.
- Crafting clear and compelling marketing copy to promote our services.
- Generating well-structured drafts using Content Management Systems.
- Editing and proofreading must be excellent to review and refine content for clarity, grammar, style, and brand consistency.
- Evaluate current content and develop innovative methods for improvement.
- Supervise writers, editors, and content strategists to ensure the best grammar, messaging, and style practices.
- Integrating content activities within traditional marketing campaigns.
- Conducting usability tests to evaluate content effectiveness.
- Gathering and analyzing data, making recommendations based on results.
- Understanding SEO to win out via Google search is the key priority
Qualification:
- 5+ years of experience in content writing/editing, content development, and quality checking.
- Graduate or masters in Mass Communication or any relevant degree.
- Excellent written and verbal communication skills.
- Strong knowledge of strategy content and ability to coordinate with the Digital Marketing team regarding current content.
- Hands-on ideation and writing for blog posts, research reports, case studies, web copy, infographics, emails, presentations, social, video scripts, and other content as needed.
- Strong hand on keyword research and use as per the requirement of the business.
- Background in research with knowledge of industry trends and best practices.
- Experience in writing white papers, web copy, and marketing collateral.
- Preferably from a Software Company with B2B marketing and advertising/interactive/website experience.
- Strong organizational skills, ability to meet deadlines independently, and excellent communication skills.
- In-depth understanding of social media tools and content marketing principles.
- Proactive, independent work approach with the ability to integrate AI tools into content creation processes.
What's the benefit for you
- Join our passionate marketing experts collaborating in a supportive and positive environment. Be part of a team that encourages growth and teamwork, allowing you to thrive.
- Lead the way in executing innovative content marketing tactics that not only enhance our business triumph but also directly influence our success.
- Embrace opportunities for professional growth and development, including continuous learning,
certifications, and exposure to emerging technologies, staying at the forefront of the industry.
- Mentored and guided a dynamic content team specializing, helping them reach new heights in their careers.
- Collaborate seamlessly with cross-functional teams to achieve collective goals and deliver exceptional results.
Additional Benefits
- Medical Insurance for Employee, spouse, children
- Accidental Life Insurance
- Provident Fund
- Paid vacation time
- Paid Holidays
- Employee Referral Bonuses
- Reimbursement for high-speed Internet at home
- One month free stay in our guesthouse (for employees moving from other cities)
- Other Bonuses as determined by management from time to time
Job tags
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