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Digital Marketing


BPTP Ltd.


Location

Noida | India


Job description

· Website revamp idea & strategies development.

· New tools implementation (web phase) for better user friendly experiences.

· Idea & Conceptualizing of SMM & SMO strategies.

· Digital Marketing Budget- Planning , formulating & Conceptualizing.

· Pre-sale support.

· SMS, WhatsApp & Emailer activities (In-house & CP based)

· Reviewing & planning SM posting hygiene.

· Strategic and tactical branding activities.

· Compiling & monitoring the stats driven through lead generation activities.

· Monitoring & reviewing the report shared by vendors for A/B testing activities.

· Communication with customers and prospects.

· Marketing task Calendar.

· Vendor & Agency management.

· Price negotiating with vendors for lead generation campaigns.

· Coordination with PR agency- Press Releases, represent the company to media outlets.

· Seek to minimize marketing expenses, develop annual forecasts.

· Accomplish financial objectives by paying vendors bills on time, preparing an annual budget with assistance, scheduling expenditures, analyzing variances.

· Prepare reports by collecting, analyzing, and summarizing data and trends.

· Exploring opportunities to add value to job accomplishments.

· Coordination with sales team for location branding and marketing support.

· Properties launch- Residential & commercials.

· Planning and monitoring of festive events posting (idea & Concept) on digital platforms.


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