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Marketing Data Analytics Specialist


Vertiv


Location

Pune | India


Job description

Job Description

At Vertiv, we build products that keep critical technologies running 24/7. We are proud we were the first to protect mainframes with precision cooling systems. We were the first to introduce an integrated enclosure system to distributed networks. We help some of the largest names in the industry bring new capacity online faster and at a lower cost when search and social media increased demand for storage and computing. Our portfolio spans power, thermal and infrastructure management products, software and solutions, and is complemented by a network of nearly 250 service centers worldwide.

The Marketing Data Analytics Specialist is a professional who will fuel our digital transformations towards customer centricity with safe, accurate, current and reliable data and enable our leaders to take data driven decisions.

Working as part of Customer Insight Team as Marketing Data Analytics Specialist , he/she will be responsible for developing, implementing and maintaining various Marketing reporting & analytical activities.

The postholder will play an active role in enriching Marketing reporting systems and dashboards by maintaining the critical data to be captured, ensuring the quality and compliance to the data standards and policies. They are key contributors to sound, timely, and actionable reports based on data coming from various sources, both internal and external, with the objective to enable the marketing organization to maximize business impact.

In addition, he/she will perform accuracy checks to ensure that data are transmitted consistently from source systems into analytical and reporting tools. He/she will also propose ways to improve processes and data accurance, both by automazing data collection that are currently not, and updatating the process itself.

The postholder will ensure that dashboards are meaningful to stakeholders, that all relevant KPIs are present and that data are visualized in the best way to be easily understandable and actionable to the recipients.

Key Responsibilities

Marketing Data Analytics Specialist will focus on the business data for Marketing and related fuctions. This will include customer data, campaign and promotions data, customer value and engagement scores, Channel Partner data, customer data and third party data. It will also encompass with product and commercial data such as opportunity, leads and purchase. He will ensure all inputs, automated and manual, are properly sourced to update marketing reports and dashboard according to deadline.

Essential Jop Functions

JOB QUALIFICATIONS

DESIRABLE ATTITUDE

The above duties and responsibilities are intended to describe the general nature and requirements of the position and are not intended to be an exhaustive list. In order to achieve business objectives, other duties may be included at the discretion of the department manager.


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