Vimerse Infotech Pvt. Ltd.
Location
Delhi | India
Job description
Responsibilities:
· Create content marketing strategies and short-term goals to meet the business objectives.
· Write, edit, and proofread content, including web pages, blog posts, articles, social media posts, email campaigns, eBooks, whitepapers and more, while maintaining a consistent brand voice and messaging.
· Monitor and analyse the performance of content marketing efforts, using data-driven insights to make informed decisions and optimize strategy.
· Engaging in keyword research and optimizing content for SEO to bolster organic search rankings and propel website traffic.
· Collaborate with the design team and campaigns team to ensure content is visually appealing and in line with our brand guidelines.
· Own and manage brand's social media presence and leverage relevant channels to drive brand building and awareness initiatives.
· Manage the team of content writers, freelancers for successful and on-time delivery of content assets.
· Oversee the production of multimedia content, including videos, infographics, and other visual assets, collaborating with internal and external teams as needed.
· Stay up to date with industry trends, competitor activities, and emerging technologies to identify opportunities for innovation.
Job tags
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