Digital Marketing Executive
Location
Bhubaneswar | India
Job description
IITA is seeking a highly motivated and talented Digital Marketing Executive to join our team. As a Digital Marketing Executive, you will be responsible for developing and implementing digital marketing strategies to drive brand awareness and generate leads. Your main goal will be to increase our online presence and attract new customers through various digital channels.
In this role, you will collaborate with cross-functional teams to create and manage digital marketing campaigns, handle social media marketing, and optimize website content. You will also be responsible for analyzing data, tracking marketing campaign performance, and identifying areas for improvement.
The ideal candidate for this position is someone who is creative, analytical, and up-to-date with the latest digital marketing trends. They must have excellent communication skills and the ability to work in a fast-paced environment.
Responsibilities
- Develop and implement digital marketing strategies to achieve business goals
- Create and manage digital marketing campaigns across various platforms
- Build and maintain our social media presence, including creating engaging content and managing social media advertising
- Optimize website content for SEO and ensure it is user-friendly
- Monitor and analyze website traffic and digital marketing campaigns using web analytics tools
- Collaborate with design teams to create visually appealing digital assets such as images, videos, and banners
- Stay up-to-date with the latest digital marketing trends and industry best practices
Requirements
- Bachelor's degree in Marketing, Advertising, or a related field
- Proven work experience as a Digital Marketing Executive or a similar role
- Solid understanding of digital marketing concepts and best practices
- Proficient in using various digital marketing tools such as Google Analytics and social media management platforms
- Strong knowledge of SEO and web analytics
- Excellent written and verbal communication skills
- Ability to analyze data and derive insights to optimize marketing campaigns
- Resourceful and adaptable, with the ability to work in a fast-paced environment
Benefits
Salary : 15k to 25 k per month.
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