Location
Mumbai | India
Job description
Company Overview:
Fashion TV India operates in the fashion and entertainment industry providing premium content and showcasing the latest trends and styles. As a prominent media company Fashion TV India has a strong presence both nationally and internationally.
Role and Responsibilities:
As an SEO Executive your primary responsibility will be to optimize Fashion TV Indias online presence and drive organic traffic to the website. You will work closely with the marketing and development teams to implement effective strategies and improve search engine rankings. Your key responsibilities include:
- Executing tests collecting and analyzing data to identify trends and insights for maximizing ROI in paid search campaigns.
- Tracking reporting and analyzing website analytics and PPC initiatives.
- Managing campaign expenses staying on budget and reconciling discrepancies.
- Optimizing copy and landing pages for search engine marketing.
- Performing ongoing keyword discovery expansion and optimization.
- Researching and implementing search engine optimization recommendations.
- Researching and analyzing competitor advertising links.
- Developing and implementing a link building strategy.
- Collaborating with the development team to ensure SEO best practices are properly implemented.
- Working with editorial and marketing teams to drive SEO in content creation and programming.
- Providing recommendations for changes to website architecture content linking and other factors to improve SEO positions.
Candidate Qualifications:
The ideal candidate for this position should possess the following qualifications:
- A bachelors degree in marketing computer science or a related field.
- Prior experience in SEO digital marketing or a similar role.
- Indepth knowledge of SEO strategies tools and best practices.
Required Skills:
- Search engine optimization
- Keyword research
- Analytics
seo,keyword research,on page optimization,off page optimization
Job tags
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