General Manager: Marketing - Analyst Relations

Location

India | India

Job description

IGT Solutions (IGT) is committed to simplify complex customer interactions while delivering a seamless experience. It provides integrated BPM, Technology and Digital Services & Solutions for clients across industries. Established in 1998, with 100% focus on customer experience, we are a Technology, digital services & BPM company committed to deliver innovation and business excellence for our 75+ marquee customers across the global technology sector. We have a global delivery footprint, spread across 19 centres in 11 countries, with 30,000 CX and Technology experts from 35+ nationalities.

General Manager Marketing -Analyst Relations

Responsibilities

Cultivate and foster trusted and meaningful relationships with the analyst and advisor community. Develop a strategic analyst relations model that drives IGT Solutions' market positioning through analyst engagements leveraging differentiated key messages.

• Develop a strategic and dynamic analyst database of key industry analysts aligned to IGT Solutions' target industries and segments.
• Own and drive IGT solutions participation in analyst competitive assessments, including deadlines and deliverables
• Manage analyst briefings and inquiry calls, as well as cadence calls with leaders / SMEs supporting participation in analyst assessments
• Create and manage knowledge management process including tracking of analyst coverage and archiving of completed RFIs and presentations for future re-use of content.
• Support research identifying Industry trends and growth opportunities leveraging Analyst and other Industry Resources
• Analyze, measure, and report the effectiveness of analyst assets and engagement.

Skills and qualifications

• 15+ years' overall marketing experience with at least 7 years experience focused on Analyst Relations for IT/ITeS organizations.
• Familiarity with the analyst and advisors landscape preferably including Travel, Retail, e-commerce, Media and Entertainment, and Fintech industries
• An accountability-minded and execution-focused leader who is confident and collaborative.
• Excellent written, verbal, and presentation skills, with demonstrated experience interacting with C-Level executives and sales and Marketing colleagues.
• Ability to build and maintain cross-functional relationships

It is our policy to provide equal employment opportunities to all individuals based on job-related qualifications and ability to perform a job, without regard to age, gender, gender identity, sexual orientation, race, color, religion, creed, national origin, disability, genetic information, veteran status, citizenship or marital status, and to maintain a non-discriminatory environment free from intimidation, harassment or bias based upon these grounds.

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