Digital Marketing Specialist

Location

Raipur | India

Job description

Company Overview

Xtention Crew Technologies Pvt.Ltd. is one of the finest software development companies in India. With an expert team of highly experienced developers, we specialize in handling client-specific apps using cutting-edge development and programming technologies. With a strong employee count of 51-200, we have a global presence and are committed to delivering top-notch software solutions. Visit our website at to learn more about us.

Job Overview

We are hiring a Digital Marketing Specialist to join our dynamic marketing team. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to drive online traffic to our website. The ideal candidate should have a mid-level experience of 4 to 6 years in digital marketing and be proficient in various digital marketing techniques.

Qualifications and Skills

• 4 to 6 years of experience in digital marketing
• Strong knowledge of search engine optimization (SEO) techniques and tools
• Experience in designing and automating email campaigns using marketing automation platforms
• Proven experience in developing digital marketing strategies and executing successful campaigns
• Proficiency in managing and optimizing social media platforms, including Facebook, Twitter, and LinkedIn
• Familiarity with paid advertising platforms, such as Google Ads and Facebook Ads
• Excellent analytical and problem-solving skills
• Strong communication and interpersonal skills
• Ability to work independently and collaboratively in a fast-paced environment

Roles and Responsibilities

• Develop and implement digital marketing strategies to drive online traffic to the company's website
• Design and automate email campaigns to enhance customer engagement and conversion
• Manage and optimize social media platforms to increase brand awareness and engagement
• Conduct keyword research and implement on-page and off-page SEO techniques to improve search engine rankings
• Create and curate engaging content for various digital channels, including website, blog, and social media
• Analyze digital marketing data and provide insights and recommendations for improvement
• Collaborate with cross-functional teams to align digital marketing strategies with overall business goals
• Stay updated with the latest digital marketing trends and best practices

Job tags

Salary

Rs 1.8 - 3.6 lakhs p.a.