cignelS
Location
Mumbai | India
Job description
Job Title: Social Media Marketing Manager
Job Description: Overview: We are seeking a highly skilled and experienced Senior Social Media Marketing Manager to lead our social media marketing efforts and oversee SEO initiatives. The ideal candidate will have a minimum of three years of experience in social media marketing and a proven track record of developing and implementing successful strategies. As a senior member of our marketing team, you will be responsible for driving engagement, brand awareness, and customer acquisition while also optimizing our SEO performance. Responsibilities: 1. Develop and execute comprehensive social media marketing strategies to meet company objectives and KPIs. 2. Manage and oversee all social media channels, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and YouTube. 3. Create and curate engaging content for social media posts, ads, and campaigns that resonate with our target audience. 4. Monitor social media trends, tools, and best practices, and incorporate them into our strategy to maximize results. 5. Analyze social media performance metrics and KPIs to track progress, optimize campaigns, and report on ROI. 6. Collaborate with internal teams, including marketing, sales, and product development, to align social media efforts with overall business goals. 7. Stay updated on industry trends, competitor activities, and emerging platforms to maintain a competitive edge. 8. Manage social media advertising budgets and campaigns to drive targeted traffic and conversions. 9. Lead and mentor junior members of the social media marketing team, providing guidance, feedback, and support as needed. 10. Oversee SEO initiatives to improve organic visibility and drive website traffic. Requirements: 1. Bachelor's degree in Marketing, Communications, or related field preferred. 2. Minimum of three years of experience in social media marketing, preferably in a managerial or leadership role. 3. Proven track record of developing and implementing successful social media marketing strategies that drive engagement, brand awareness, and ROI. 4. Strong understanding of social media platforms, tools, and analytics, with the ability to leverage data to inform decision-making. 5. Excellent written and verbal communication skills, with the ability to craft compelling content and communicate effectively with internal and external stakeholders. 6. Creative thinker with a passion for storytelling and a keen eye for design and visual aesthetics. 7. Strong leadership and project management skills, with the ability to prioritize tasks, manage deadlines, and lead cross-functional teams. 8. Ability to adapt to a fast-paced, dynamic environment and thrive in a collaborative team setting. 9. Proficiency in social media management tools and analytics platforms. 10. Experience with SEO best practices and techniques. How to Outshine: Highlight your previous works by showcasing portfolios or examples of successful social media campaigns you have executed. Demonstrate your expertise in driving engagement, brand awareness, and customer acquisition through effective social media strategies. Additionally, emphasize your experience and knowledge in overseeing SEO initiatives and improving organic visibility. Benefits: Competitive salary with growth opportunities. Paid time off and flexible work schedule. Ongoing training and professional development opportunities. Join Our Team: If you are a seasoned social media marketing professional with a passion for driving results, leading teams, and optimizing SEO performance, we want to hear from you! Apply now to become a key member of our marketing team and help us take our social media presence to the next level.Job tags
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