Product Marketing Specialist
Location
Bangalore | India
Job description
Marketing Internship – (Content Development, Social Media Marketing)
Description
Anuta Networks seeks a marketing intern to support the team in creating collateral for customers across multiple channels - website, email, social media, etc. The ideal candidate should have 1+ years of marketing experience in IT software.
As a Marketing intern, you will be responsible for the outbound marketing activities for our product ATOM. You will help craft the messaging and positioning for products and conceive innovative marketing programs that drive demand. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits, are crucial.
Responsibilities:
- Assist the team in content development - White papers, Solution Briefs, Landing Pages, Infographics, Data sheets, Explainer Videos, Website Copy, Social Media Ad Copy, Email Campaigns, E-Books, Blogs, etc.
- Transform technical details into compelling collateral for customers and partners.
- Collaborate with cross-functional teams such as product managers, designers, and website developers to plan, create, and distribute powerful marketing assets.
Experience and Skills:
- Bachelor's degree or higher in marketing, business management, journalism, media communications, engineering, or equivalent fields.
- 1- 2+ years of marketing experience in IT software product companies.
- Creative copywriting is a must, a good design sense is optional
- Strong verbal, written, and presentation skills.
- Experience working on digital marketing platforms such as Google AdWords, Google Analytics, Sharp Spring, SEM Rush, Yoast SEO, etc.
- Experience with social media engagement strategies and best practices -such as LinkedIn, Twitter, Facebook, and YouTube
- Experience with WordPress content management system
- Excellent understanding of digital marketing concepts and best practices
- Ability to work under tight timelines, multitask, prioritize, and manage time efficiently
- A positive attitude, curiosity, and a passion for growth
- Understanding the market, customers, and competitors to identify positioning and include in collaterals
Benefits-
- Remote internship with flexible working hours
- Letter of recommendation
- Opportunity to work in a Fast-Paced and Dynamic Organization
- Learning and Upskilling in a collaborative environment
Job tags
Salary
