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Digital Marketing Specialist (Technology Domain)


EC Infosolutions Pvt Ltd


Location

Pune | India


Job description

Job Title:

Digital Marketing Specialist (Technology Domain) Location:

Pune

Company Overview:

EC Infosolutions is a forward-thinking company with a focus on technology solutions. We pride ourselves on our commitment to innovation, excellence, and customer satisfaction. Our team of skilled professionals is dedicated to delivering data-driven insights that drive business growth and help our clients succeed in the ever-evolving digital landscape. As part of our growth strategy, we are seeking a talented Digital Marketing Specialist with expertise in technology to join our dynamic team.

Position Overview:

We are looking for a Digital Marketing Specialist with a strong background in technology to drive our digital marketing efforts. The ideal candidate will have technical knowledge of software applications, exceptional skills in video and content creation/editing, experience in podcast production, and proficiency in email marketing strategies. Additionally, candidates who have established their own YouTube or Instagram channels focused on tech content will be highly regarded.

Responsibilities:

Develop and implement digital marketing strategies to promote our technology solutions and services. Create engaging and informative content for various digital platforms including websites, social media, blogs, and email newsletters. Produce high-quality videos and podcasts showcasing our products, services, and industry insights. Collaborate with the marketing team to design and execute email marketing campaigns targeting our key audience segments. Stay up-to-date with the latest trends and technologies in digital marketing and incorporate them into our strategies. Monitor and analyze the performance of digital marketing campaigns using relevant metrics and tools. Optimize content and campaigns for search engine optimization (SEO) to improve visibility and reach. Build and maintain relationships with influencers and industry experts to amplify our digital presence. Provide regular reports and insights on digital marketing performance to stakeholders.

Qualifications:

Bachelor's degree in Marketing, Digital Media, Communications, Technology, or related field. Proven experience working in digital marketing roles within the technology industry. Strong skills in video production, editing, and content creation. Experience in podcast production and editing is a plus. Knowledge of email marketing best practices and tools (e.g., Mailchimp, HubSpot, etc.). Familiarity with SEO principles and techniques. Excellent written and verbal communication skills. Ability to multitask and manage multiple projects simultaneously. Creative thinking and problem-solving skills. Strong attention to detail and ability to work in a fast-paced environment. A portfolio showcasing previous digital marketing campaigns, videos, podcasts, or content creation projects is highly desirable.

Preferred Qualifications:

Demonstrated success in growing and managing YouTube or Instagram channels focused on technology content. Certifications in digital marketing or related fields.

Join us in shaping the future of technology through innovative digital marketing strategies. If you have a passion for technology and a talent for digital marketing, we want to hear from you!

Submit your resumes and portfolios to [email protected]


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