Sr. Manager- Digital Marketing
Location
Mumbai | India
Job description
Job Description
We are seeking a seasoned and strategic Digital Marketing Manager to join our team. The ideal candidate will have a strong background in SEO, social media marketing, and website maintenance, with a minimum of 5 years of experience. The Digital Marketing Manager will develop and execute comprehensive digital marketing campaigns to drive traffic, engagement, and conversions for our brand.
Responsibilities - Develop and execute SEO strategies to improve search engine rankings, drive organic traffic, and increase the visibility of our website
- Analyze website analytics and metrics, and use data to make informed decisions and drive continuous improvement
- Liaise with internal and external stakeholders to develop, maintain the UI & UX of the website
- Manage and optimize social media accounts, including content creation and audience engagement strategies, to build brand awareness and drive traffic to our website
- Collaborate with cross-functional teams to ensure cohesive and effective digital marketing strategies
- Stay up-to-date with the latest digital marketing trends and best practices, and make recommendations for new technologies and tactics to improve campaign performance
Requirements - Bachelor's degree in Marketing, Business, or a related field
- 5+ years of experience in digital marketing, including SEO, social media marketing, and website maintenance
- Strong understanding of SEO best practices, keyword research, and on-page optimization
- Experience with Google Analytics, Google Ads, their web analytics tools, and CMS websites like WordPress and/or Shopify
- Excellent written and verbal communication skills, with the ability to effectively communicate complex technical concepts to non-technical stakeholders
- Proven ability to analyze data and make informed decisions to drive business results
- Strong project management and organizational skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
Job tags
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