Senior Executive - Digital Marketing

Location

Ahmedabad | India

Job description

Plans and executes all web, SEO/SEM, database marketing, email, social media, Influencer marketing, Affiliate marketing...... and display advertising campaigns.

Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.

Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.

Designs, builds, and maintains our social media presence.

Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.

Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).

Identifies trends and insights, and optimizes spend and performance based on the insights.

Brainstorms new and creative growth strategies through digital marketing.

Plans, executes, and measures experiments and conversion tests.

Collaborates with internal teams to create landing pages and optimize user experience.

Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

Identifies critical conversion points and drop off points and optimizes user funnels.

Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.

Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.

Maintains digital marketing staff job results by counseling and disciplining employees; and planning, monitoring, and appraising job results.

Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.

Digital Marketing Manager Qualifications/Skills:

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

Creating and maintaining client relationships

Coaching and subordinate involvement

Managing processes

Self-motivated yet customer-focused

Proficient in marketing research and statistical analysis

Able to develop budgets

Familiar with financial planning and strategy

NO BAR FOR RIGHT CANDIDATES , WE ARE NOT LOOKING FOR WFH

Salary is negotiable for experienced candidates

Skills Required:

1. Strong communication skills
2. Attention to detail and thoroughness
3. Ability to multitask and fast-track work tasks to maintain schedules & requirements
4. Ability to work well as an individual and in a group setting
5. Ability to prioritize work and execute tasks accordingly

Job tags

Salary