Epsilon
Location
Bangalore | India
Job description
When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon India is now Great Place to Work-Certified™. Epsilon has also been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. For more information, visit epsilon.com/apac or our LinkedIn page.
The Director, Strategy Consulting is responsible for leading the development and delivery of marketing data-driven, customer centric and marketing technology-enabled strategies to optimize business performance, drive innovation, and create a competitive advantage for our clients. This role involves collaborating with cross-functional teams, identifying opportunities for leveraging marketing data and technology, and driving strategic initiatives that support our clients’ goals.
About the BU
The Epsilon Consulting Group is a team of experts who holistically tackle client challenges, offering valuable and practical strategies that encompass diverse marketing technology expertise. Our mission is to help clients develop, plan, and implement effective marketing strategies, which are supported by our suite of marketing platforms. This enables clients to achieve their marketing goals and maintain a competitive edge in the market.
What you’ll enjoy in this role
You will develop and execute marketing data and technology strategy consulting engagements focusing on client's objectives and growth. Collaborate with cross-functional teams to leverage marketing data and technology for decision-making and drive end-to-end execution of strategic consulting engagements. Build and lead a high-performing team, fostering a culture of innovation, continuous learning, and collaboration. Manage budgets, resources, and timelines for initiatives, ensuring timely and cost-effective delivery.
Communicate the value and impact of marketing data and technology initiatives, promoting a marketing data-driven culture. Engage in pre-sales activities, business development, and solution design, as well as post-sales delivery management and execution leadership. Lead strategic engagement planning and budgeting, manage engagement risk, and cultivate long-lasting client relationships. Bring excellent knowledge of digital marketing, MarTech, and a forward-thinking, big-picture vision. Exhibit deep industry knowledge and understanding of marketing data & technology best practices, processes, and key aspects of an industry vertical.
What you’ll do
Demonstrates strong knowledge of marketing data & technology on:
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