Social Media Marketing Specialist
Location
Delhi | India
Job description
Modern Quests is a premium e-commerce platform that sells contemporary homeware & lifestyle products from design-led international and domestic brands. We sell more than 4,500 products sourced from 90+ brands. We are looking at adding a Social Media Marketing Specialist who would be focused on improving conversions, increasing brand awareness and reach to drive high website traffic, content engagement and website purchases.
Budgeted Salary Range:
INR 35,000 - 50,000 per month based on experience.
Office Location:
Saket, New Delhi
Responsibilities:
- Develop a strong marketing strategy for Facebook and Instagram Ads including a combination of conversion ads, catalog ads, traffic ads, etc
- Work on different campaign formats including Videos, Carousels and Collections
- Identify new interest based audiences and lookalike audiences in Meta for finalizing campaigns
- Support in Instagram posts and selecting right audiences and budgets for boosts to increase reach and engagement
- Track performance of individual collections and brands via Google Analytics to understand customer interests
Qualifications:
- 2 to 4 years of working experience in e-commerce social media marketing
- Good knowledge of Facebook Ads Manager and Instagram Marketing
- Minimum Bachelors Degree from a well reputed university
- Excellent written and verbal communication skills
- Passion for e-commerce and for contemporary designs and lifestyle products
Job tags
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