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CRM Functional Consultant - Marketing


Job Nexus India


Location

Secunderabad | India


Job description

Role: CRM Functional Consultant - Marketing

Location: Hyderabad

Expereince: 3-5 Years

No of Positions: 03

Responsibilities

Solution Design and Implementation:

  • Collaborate with clients to understand their marketing requirements and design solutions using CRM for Marketing.
  • Implement and configure CRM Marketing modules to meet client specifications.
  • Customize and extend the system to address unique business needs.

Business Process Analysis

  • Conduct thorough analysis of marketing business processes and identify areas for improvement and optimization.
  • Work closely with business stakeholders to gather and document functional requirements.

Requirements Gathering

  • Engage with clients to understand their marketing goals and objectives.
  • Elicit and document detailed functional and technical requirements for CRM marketing processes.

CRM Configuration

  • Configure and customize CRM Marketing modules based on business

requirements.

  • Implement and manage marketing automation, lead management, and campaign management functionalities.

Integration

  • Collaborate with technical teams to design and implement integrations between CRM Marketing and other systems.
  • Ensure seamless data flow and synchronization between CRM and marketing tools.

Training And Documentation

  • Conduct training sessions for end-users on the use of CRM Marketing features.
  • Create and maintain detailed documentation for configurations, customizations, and processes.

Testing And Quality Assurance

  • Develop and execute test plans to ensure the functionality, usability, and performance of CRM Marketing modules.
  • Collaborate with testing teams to validate integrations and data migrations

Client Support

  • Provide ongoing support to clients, addressing inquiries, issues, and enhancement requests related to CRM Marketing.
  • Work closely with the support team to resolve incidents and ensure client satisfaction.

Qualifications

  • Bachelor's degree in Business, Information Technology, or related field.
  • Proven experience as a functional consultant with a focus on CRM Marketing.
  • In-depth knowledge of CRM Marketing modules and capabilities.
  • Strong understanding of marketing processes, lead management, and campaign management.
  • Experience in configuring and customizing CRM to meet business requirements.
  • Familiarity with marketing automation tools and integration concepts.
  • Excellent communication and interpersonal skills.
  • Ability to work collaboratively in a team environment.
  • Relevant certifications in CRM will be a plus.

Skills: crm,functional consulting,communication


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