Sales Marketing Executive
Vaishvik Shodh Private Limited
Location
Pune | India
Job description
A. Job Description:
We are seeking a dedicated and creative Marketing Manager to join our school's team. The ideal candidate will have a passion for education and a strong background in marketing to help promote our school and enhance its visibility in the community. The Marketing Manager will be responsible for developing and implementing marketing strategies that attract prospective students, engage current families, and showcase the unique aspects of our educational institution.
B. Roles and Responsibilities: 1. Developing Marketing Strategies: Formulate comprehensive marketing plans aligned with the school's goals and objectives.
Conduct market research to identify trends, competitors, and potential target audiences.
2. Branding and Positioning: Develop and maintain a strong brand identity for the school.
Ensure consistent messaging and branding across all marketing materials.
3. Digital Marketing: Oversee the school's online presence, including the website and social media accounts.
Implement digital marketing campaigns to reach and engage parents, students, and the community.
4. Advertising and Promotion: Plan and execute advertising campaigns across various channels (print, online, social media, etc.).
Coordinate promotional events, open houses, and school tours to attract new students.
5. Collaboration with Stakeholders: Work closely with school administrators, teachers, and staff to understand the unique selling points of the school.
Collaborate with parent-teacher associations and other community organizations.
6. Content Creation: Develop compelling content for marketing materials, including brochures, newsletters, and website content.
Create engaging multimedia content such as videos and images to showcase the school's achievements and activities.
7. Enrollment Management: Implement strategies to increase student enrollment and retention.
Monitor and analyse enrollment data to identify trends and areas for improvement.
8. Budget Management: Develop and manage the marketing budget efficiently.
Evaluate the return on investment (ROI) of marketing initiatives.
9. Public Relations: Cultivate positive relationships with local media outlets.
Respond to media inquiries and coordinate press releases.
10. Monitoring and Analysis: Track and analyze the effectiveness of marketing campaigns.
C. Eligibility: • BBA/MBA in marketing
• 3+ Years work Experience in Marketing
• Strong understanding of the education sector and the factors that influence enrollment.
• Excellent communication and interpersonal skills.
• Creative thinker with the ability to tailor messages to diverse audiences.
• Familiarity with digital marketing tools and social media platforms.
• Ability to work collaboratively with school administrators, teachers, and other stakeholders.
Industry Type: Education Institutes Planning & Executive
Employment Type: Full Time, Permanent
How to Apply: To apply, please submit your updated resume to
[HIDDEN TEXT] or call 7397869806.
Join us at Vishvik Shodh Pvt Ltd
We look forward to reviewing your application!
Salary: ₹3,00,000.00 - ₹4,50,000.00 per year
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