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Content Writer


Bold Care


Location

Navi Mumbai | India


Job description

Job description

At Bold Care, we believe remarkable talent, enthusiasm, and creative thinking add up to great work. We’re looking for someone with excellent writing and research skills to be our full-time, in-house copywriter. As a member of the creative team, the copywriter will write and edit content for a variety of projects (including print, web, mobile, video, and social media), working closely with the account and design teams to brainstorm ideas, develop concepts, and articulate messaging. Thorough research and interviews are required for every post, products, services, branding, and marketing material for the brand. The most successful candidate will be a quick learner who has a versatile writing style.

Objectives of this role

Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times Raise the bar continually for writing fresh copy that connects with a desired audience and drives action Be adept at varying the voice, style, and other characteristics of messaging based on the industry, company, or target audience Maintain up-to-date knowledge of communications- and client-related industry trends Stay current on the appropriate style guidelines and brand voice for consistent messaging Responsibilities

Interpret creative briefs to develop concepts for execution with assigned brands Research and understand a client’s needs and target audiences, through online searches, reviews of existing research, interviews with subject-matter experts, and in-person meetings Write original copy and edit content for a range of marketing and communications materials Collaborate with a team of account managers and creative staff, from concept development to delivery of final product Revise copy based on internal feedback Maintain a dedicated Content Calendar for socials and help with scripting of video content Required skills and qualifications

Four or more years of professional copywriting experience, with solid portfolio of work Exceptional writing and research skills Ability to work independently or with a team to meet deadlines Excellent organizational skills and multitasking ability Award winners would be preferred Preferred skills and qualifications

Bachelor’s degree (or equivalent) in journalism, English, communications, or related discipline Proofreading experience and familiarity with standard style guides Experience with content management systems Keen eye for detail and appreciation of great design Has previous experience in Sexual Wellness Content


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