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Digital Marketing Specialist


TopHat HR


Location

Delhi | India


Job description

About Us: Tophat HR is a boutique consulting firm- We are an expert in tailored and comprehensive human resources consulting & management services.

About the role: Our client is on the lookout for a dynamic Marketing Coordinator and Community Leader to join their innovative team. If you're passionate about creating unforgettable experiences and building thriving communities, we want you!

Job description

Why work with us:

PERMANENT WORK FROM HOME Shift- 7:30 PM- 3:30 AM (IST)

PERMANENT WORK FROM HOME Shift- 7:30 PM- 3:30 AM (IST)

DIGITAL MARKETING SPECIALIST

Design and grow the clients brand presence and performance across digital platforms through activities related but not limited to SEO, Paid Ads, Email and Social Media. Must be able to strategise on the content and communication route basis the given brief Must be able to convert the client brief into an actionable marketing plan which covers internal briefing for the content, creative and performance teams Act as the point of contact for internal teams for client related information Set digital strategies for your assigned customers, considering their specific requirements Strategise and design digital projects to increase customer ROI Address client queries effectively and promptly Present digital marketing strategies to clients Analyse the success of digital campaigns and report on KPIs set down before the campaign. Stay up-to-date with digital technology trends Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Brainstorm new and creative growth strategies Plan, execute and measure experiments and conversion tests Utilise strong analytical abilities to evaluate end-to-end customer experience across multiple channels and customer touchpoints Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Required Qualifications & Skills:

Experience: 6-10 Years Bachelors/Masters degree in marketing or a related field Relevant experience of working on marketing projects with leading brands or in an agency Highly creative and logical while identifying target audiences Capable of ideating digital campaigns that engage, inform and motivate Strong analytical skills and data-driven thinking Up-to-date with the latest trends and best practices in online marketing and measurement Eager to learn and willing to work in a high-pressure environment Good Communication Skills and proficiency in English

We believe that diversity is key to building high-performing teams, and creating an inclusive work environment is our priority. We are an equal opportunity employer and we welcome people of diverse backgrounds, perspectives, and skills. We will work with applicants to provide accommodations at any stage of the hiring process.


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