Construct a technical architecture of multiple solutions fitting standards, use cases, strategy and technical needs
Work with technical leads to design a solution that optimally utilizes Adobe tools and supports clients use cases, strategy and industry standards
Break down Customer strategies into phased roadmaps according to Customer priorities, industry best practices and technology prerequisites and dependencies
Align roadmap phases to executable use cases
Contribute to AI's digital marketing strategies based on industry best practices
Provide strategic guidance and direction to Customers for maximizing their digital marketing effectiveness.
Use the latest best practice learning from the industry to help Customers ensure that marketing campaigns and solutions are fully integrated and fine-tuned via data driven insights
Assist with defining digital marketing Solution and Consulting scope during sales cycle
Progress overall maturity and scale of Consulting Practice by creating and sharing knowledge in the form of whitepapers, best practices, methodologies, templates, etc.
Skills
5+ years of experience in one of the following and 2+ years of experience in another: AEM, Adobe Analytics, Adobe Campaign, Adobe Target
Expertise in the following languages and technologies: HTML, HTML5, Java Script, XML, Java, WCM, services based architecture, REST, Web analytics, content targeting
Experience working in a pre-sales and marketing
Excellent problem-solving skills, with a demonstrated ability to identify issues, solve them quickly and well, and know when to rely on internal resources to assist
Strong conflict resolution and negotiation skills
Strong verbal, presentation and written communication skills
Knowledge of current digital marketing trends and best practices on topics such as personalization, cross channel marketing, mobile, data driven optimization of experiences
Innovative thinker and desire to help us build out a new Consulting practice and be a pioneer within the industry
Experience managing off-shore teams.
Self-motivated and able to work with minimal direction
Bachelors Degree required
Good To Have
Good understanding of the Airline Industry
Qualifications
Total - at least 10 years out of which 3-4 years in the role of MSA
Certification in Adobe Campaign, Adobe Analytics, Adobe Target, AEM
