Bizaccen Knnect Pvt Ltd
Location
Noida | India
Job description
Responsibilities:
SMO Strategy Development: - Develop and execute comprehensive SMO strategies aligned with overall marketing and business objectives. - Conduct audience analysis and identify key demographics for targeted social media campaigns. - Stay abreast of social media trends and emerging platforms to recommend innovative strategies. Social Media Content Management: - Plan, create, and curate engaging content for various social media channels. - Collaborate with the content team to ensure brand consistency and alignment with SMO objectives. - Implement best practices for content optimization on each platform. Audience Engagement and Community Building: - Foster a sense of community by actively engaging with the audience on social media. - Respond to comments, messages, and inquiries in a timely and professional manner. - Develop and implement strategies to grow and nurture social media communities. Campaign Development and Execution: - Conceptualize and execute social media campaigns to promote products, services, or brand initiatives. - Monitor and analyze campaign performance, providing insights for continuous improvement. - Collaborate with cross-functional teams for integrated marketing campaigns. Analytics and Reporting: - Utilize social media analytics tools to measure the effectiveness of SMO strategies. - Prepare regular reports highlighting key performance indicators (KPIs) and insights. - Recommend adjustments to optimize future campaigns based on data analysis. Paid Social Media Advertising: - Manage and optimize paid advertising campaigns on social media platforms. - Monitor budgets, analyze performance metrics, and adjust strategies for maximum ROI. - Stay informed about changes in advertising platforms and industry trends. Qualifications: 1. Bachelor's degree in Marketing, Communications, or a related field. 2. Minimum of 3 years of experience in social media optimization with a focus on strategy development. 3. Proven success in growing and engaging social media audiences across multiple platforms. 4. In-depth knowledge of social media algorithms, advertising platforms, and SMO best practices. 5. Strong analytical skills and proficiency in using social media analytics tools. Note: Interested Candidate can call 9667086538Job tags
Salary