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Senior Public Relations Manager for BFSI, Corporate, B2B tech vertical


FleishmanHillard


Location

Mumbai | India


Job description

Job brief We are seeking a Public Relations Senior Account Manager to nurture a strong industry network, increase awareness and develop an enviable corporate image by developing and executing effective communication and media relations programs.

Roles and Responsibilities

Senior contact for client accounts Managing client service and agency performance Overseeing PR campaigns from creative brief to implementation and delivery Analyzing PR outcomes and interpreting data Present findings to the board, clients and key stakeholders Delegating to and managing a PR team Nurturing talent Winning new business and developing current client accounts Contributing to the overall business - Achieve NBD targets Developing a wide network and nurturing key contacts Leading and managing a team of PR professionals and account managers, providing career counsel, professional development support, monitoring and performance reviews Identifying training needs where required Managing new accounts along with existing ones Key contact for clients. Overseeing media strategy and account development Providing support for agency growth and development of new business pipeline Achieving exceptional outcomes for current clients and managing an extended portfolio ensuring consistency of service is delivered in line with company policy Championing the agency values and brand Developing senior press relationships and managing contacts with key commentators, industry spokespeople and sector influencers Offering crisis management and counsel to clients and extending networking opportunities Overseeing provision of account resources Formulating business strategy in conjunction with other directors Reporting into the board and providing high level data analysis

Requirements Proven working experience of minimum 5 years in public relations required For Mumbai location only Preferably handled clients in segments like BFSI, B2B tech, Corporate & Technology Proven track record designing and executing successful public relations campaigns at both a local and national level Strong relationships with both local and national business and industry media outlets Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews Strong media relations Exceptional writing and editing skills Solid experience with social media including blogs, Facebook, Twitter, etc. Event planning experience BA/MA degree in Marketing, Advertising, Communications or a related discipline


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