Tata Group
Location
Bangalore | India
Job description
Job Description: E-Commerce Lead
Job Description | |||||
Unique Job Role | Senior Manager | Function | Fragrances | Reporting to | Sales Head |
Business | Fragrances | Grade | Band 6/7 | Date | |
Job Details | |||||
To develop the business strategy, drive sales and identify new avenues of revenue generation for the E-commerce. | |||||
External Interfaces | Internal Interfaces | ||||
| Merchandising teams
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Job Requirements | |||||
Education | Post-Graduate (MBA) | ||||
Relevant Experience | 4-5 years with experience in E-com/technology | ||||
Behavioural Skills |
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Knowledge | E-commerce experience
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Process Contributions | ||
Process Contribution | Process Outcome | Performance Measure |
Sales: Sales Planning: Business Plan Formulation | ||
1. Develop the sales and marketing strategy and annual business plan in the E-commerce marketplace channel 2. Negotiate & finalize annual contract and terms of trade with key accounts 3. Plan and explore new avenues of growth 4. Review and provide inputs of the sales performance against the plan on a regular basis 5. Review the annual maintenance contracts related to the partnership agreement and approve alternations based on working inputs 6. Coordinate with the product and brand teams to identify products based on the strategy, culture and customer base of the partner organization | . Annual business plan | . Year on Year business growth |
Sales: Stakeholder Management | ||
1. Maintain relationships with key accounts to identify opportunities for expansion and ensure overall pipeline & revenue growth within the channel 2. Manage escalations related to promotion/ discount negotiations with the key accounts 3. Design, develop and approve partner schemes to boost targeted sales | Vendor management . Promotion/ Discount schemes | Stakeholder satisfaction score |
Sales: E-commerce Marketing | ||
1. Develop and approve channel specific marketing initiatives and ensure compliance 2. Coordinate with marketing teams and co-create new avenues of marketing- basis what works | Promotion marketing plan | . Cost benefit analysis . Increase in new/ repeat customers |
Sales: E-commerce: Marketplace Operations | ||
1. Provide guidance to the teams to create the promotion calendar for the marketplace e-commerce with coordination from the internal teams and manage escalations if any 2. Manage and resolve conflicts among channels/ partners/ relevant stakeholders 3. Continuously evolve and improve the processes(internal and external) based on the needs of the customer, partner and business | . Stock indenting and acceptance | Adherence to timelines . Availability of stock |
Sales: E-commerce: Regulation & Compliance | ||
1. Monitor and ensure the changes in the regulatory law related to the ecommerce sales and ensure compliance of the govt regulations and partner policies 2. Ensure commercial compliance and periodically review controls & balances in the system | . Regulation compliant | Number of audit points |
People & Talent Management | ||
1. Drive a culture of diversity, performance and transparency in the region and ensure the employees in the region are engaged 2. Mentor and develop team using a supportive and collaborative approach | . Employee Engagement . Performance . Diversity & Integration |
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