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Content Marketing Intern


Spinny


Location

Gurgaon | India


Job description

ABOUT THE ROLE As a Content Marketing Intern, you will play a part in managing & executing Spinny’s content marketing efforts. You’ll be responsible for overseeing blog management, executing web stories, blog writing and editing, consultant writer management, and other functions like social media that aid in distribution of Spinny content.

MONTHLY FIXED STIPEND KEY RESPONSIBILITIES Blog Management: ● Oversee publication of blog posts by freelancers and ensure that blogs are well-optimized for SEO. ● Publish blog posts independently, adhering to content guidelines, structures and timelines. ● Incorporate an understanding of SEO keywords and key drivers to improve blog visibility and search engine rankings. Web Stories: ● Create engaging and visually appealing web stories on WordPress ● Collaborate with the design team to create captivating visuals that complement the stories. ● Optimize web stories with relevant SEO keywords to maximize reach and engagement. Editing: ● Review and edit content produced by freelance writers, ensuring accuracy, clarity, and consistency. ● Provide feedback to writers to improve the overall quality of content. ● Apply SEO best practices to content editing for improved search engine performance. Consultant Writer Management: ● Coordinate with external writers and consultants to ensure content delivery as per our calendar.

Online Reputation Management ● Monitor online discussion forums like Reddit, Quora, & Twitter. ● Monitor conversations around cars, maintenance, ownership on discussion forums. ● Engage users on these platforms with insightful comments and advice. REQUIREMENTS Qualities and Skills: ● Strong command over English (verbal & written) to deliver polished and error-free content. ● Excellent grammar and attention to detail to maintain the highest quality of content. ● Familiarity with WordPress and basic content management systems. ● Understanding of SEO best practices, including keyword research and implementation. Education: ● Pursuing Bachelor's degree in English/Journalism/Communications, or related field (preferably last

year). ● 3-6 months internship experience in content creation (automotive industry experience preferred but not mandated; personal projects can also be considered). ● Writing samples or a portfolio showcasing previous work would be beneficial.


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