Location
Secunderabad | India
Job description
- to define, implement and lead our marketing strategy to generate awareness and create business demand for our pioneering collaborative robots across different markets
- We re looking for a results-oriented team player with industry experience and a combination of skills across demand generation and field marketing
- Collaborate with cross-functional teams across marketing, sales, and products to expand Svaya s market reach and develop effective customer engagement strategies
- You will capitalize on Svaya s unique position as India s first collaborative robotics company to drive awareness and enable wider adoption of its robots across customer segments
Job Responsibilities
- Develop and execute strategic marketing campaigns for demand generation to meet sales objectives and overall business goals.
- Drive customer engagement through focused account-based marketing programs to attract new customers and expand existing customer base.
- Create persuasive marketing content and collaterals working in tandem with sales and product teams.
- Coordinate with sales and product teams for planned marketing activities such as roadshows, webinars, customer demos, and trade shows.
- Drive PR and communications program across multiple channels social, press, and events.
- Create and disseminate compelling sales materials across different channels.
Required Skills and Experience
- 2+ years experience in B2B marketing
- Experience in robotics or other high-technology products is a plus
- Proven track record in driving marketing and communications campaigns
- Should have experience with both digital marketing tools and effective coordination with creative marketing partners
- Persuasive communicator, both written and oral
Education
- Any Degree or MBA backed by proven marketing experience
Job tags
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