Public Relations Manager - Mumbai - Marketing/Media/Advertising Agencies
Location
Mumbai | India
Job description
Job Summary
As a Public Relations Manager, you will be responsible for developing and implementing effective communication strategies to enhance and protect the reputation of the organization. You will work closely with various internal departments and external stakeholders to promote a positive public image and ensure consistent messaging. This role involves strategic planning, media relations, crisis management, and building strong relationships with key media outlets.
Key Responsibilities - Strategic Communication:
- Develop and implement comprehensive public relations strategies to align with the organization's goals and objectives.
- Create, maintain, and update key messages to ensure consistent communication across all channels.
- Media Relations:
- Cultivate and maintain relationships with journalists, editors, and other media professionals.
- Proactively pitch stories and respond to media inquiries, ensuring accurate and positive coverage.
- Organize and facilitate press conferences, interviews, and other media events.
- Content Creation:
- Draft and edit press releases, speeches, articles, and other communication materials.
- Oversee the creation of visually appealing and compelling content for various platforms, including social media and the organization's website.
- Crisis Management:
- Develop crisis communication plans and act as a spokesperson during emergencies or challenging situations.
- Monitor media coverage and address any negative publicity promptly and effectively.
- Internal Communication:
- Collaborate with internal departments to ensure consistent messaging across all communication channels.
- Provide communication support for internal initiatives, such as employee engagement programs or company events.
- Brand Management:
- Protect and enhance the organization's brand by ensuring all communications align with the established brand guidelines.
- Monitor and analyze public opinion and industry trends to make recommendations for adjustments to communication strategies.
- Event Management:
- Plan and execute public relations events, product launches, and promotional activities.
- Coordinate participation in industry conferences, trade shows, and other relevant events.
Qualifications And Skills - Bachelor's degree in Communications, Public Relations, Journalism, or a related field. Advanced degree is a plus.
- Proven experience as a Public Relations Manager or in a similar role.
- Excellent written and verbal communication skills.
- Strong interpersonal skills and the ability to build and maintain relationships.
- Crisis management experience and the ability to remain calm under pressure.
- Familiarity with social media platforms and digital marketing.
- Strategic thinking and problem-solving abilities.
- Knowledge of industry trends and the ability to adapt strategies accordingly.
Note: This job description is a general overview of the typical duties and responsibilities of a Public Relations Manager. Specific requirements may vary depending on the organization and industry.
Skills: public relations,corporate communications,events
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