Digital marketing Executive

Location

Kolkatta | India

Job description

Job Title: Digital Marketing Executive

Job Description:

1. Develop and implement digital marketing strategies to drive online traffic to the company's website.
2. Manage and optimize digital advertising campaigns across various platforms such as Google Ads, Facebook, and LinkedIn.
3. Analyze key metrics and provide actionable insights to improve campaign performance and ROI.
4. Collaborate with the content team to create engaging and SEO-friendly content for digital channels.
5. Utilize email marketing tools to execute targeted email campaigns and newsletters.
6. Monitor and enhance the company's presence on social media platforms to increase brand awareness and engagement.
7. Stay updated with the latest trends and best practices in digital marketing and implement innovative ideas.
8. Conduct market research and competitor analysis to identify opportunities for growth.
9. Track and report on the effectiveness of digital marketing initiatives using analytics tools such as Google Analytics.
10. Must have a minimum of 3 to 4 years of proven work experience in digital marketing roles.

Digital Marketing,SEO

Designation: Digital marketing Executive

Vacancies: 1

Experience: 3.0 Year(s) - 4.0 Year(s)

Job tags

Salary

Rs 1.8 - 2.4 lakhs p.a.