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Digital Marketing Expert


Web Rocz


Location

Hyderabad | India


Job description

We are seeking a Digital Marketing Manager/Expert to deliver the services or activities for the clients who are associated with WebRocz. The ideal candidate should have a strong working knowledge of Digital marketing domains includes SEO, SEM, SMM, along with Email Marketing and well verse with usage of digital marketing tools like Google Analytics, Google Webmasters and Google tag manager. Knowledge on any other tools will be an added advantage.

The primary responsibilities are to take the ownership in delivering the digital marketing services through the team. Able to understand the client requirements and drive the team to improve the results with optimal utilization of budgets and maximize the return on our investment.

Responsibilities:- Manage all paid and organic activities for the clients through digital media channels. Able to drive the team to deliver the services for the clients. Coordination with content and designer for social media posts, blogs and for other relevant digital media channels. Creation and optimization of the campaigns to increase ROI. Use Google Ads to drive a variety of online marketing campaigns. Manage and optimize display campaigns across multiple devices. Develop PPC strategies to increase online visibility. In-depth knowledge of Google Ads, Social Media Ads, and Google Analytics. Assist in the management and tracking of keyword bids, expenditure caps and other primary account metrics. Manage and retain keyword list updates. Provide ideas for a creative copywriting. Provide suggestions and incorporate techniques for keyword resources, marketing structuring, targeting, network display and other aspects of pay per click searching in conjunction with the client 's objectives. Support the development of new paid search ads, ad groups and accounts and support the formation of new paid search marketing initiatives. Track and compare search results and search success through primary search channels.

Qualifications:- Must possess 3 years of proven work experience in digital marketing domains. Bachelor’s degree in any field or in marketing is preferrable Prior experience in a digital marketing agency is preferred. Google Ads certification (Good to have) Competency with using Word, Excel, and PowerPoint to produce reports and presentations for clients.


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