12th Wonder
Location
Pune | India
Job description
Job Title: Marketing Manager - SAAS (Sustainability Focus)
Location: Pune
Experience Level: 5+ Years
About Us:
12 th Wonder is a leading innovator in the SAAS industry, committed to empowering organizations to achieve their sustainability goals through cutting-edge software solutions. As we continue to make strides in revolutionizing sustainability practices, we are seeking a skilled and dynamic Marketing Manager with at least 5 years of experience, particularly in marketing SAAS solutions focused on sustainability.
Job Overview:
We are looking for a results-oriented Marketing Manager who will drive the marketing strategy for our SAAS solutions, emphasizing sustainability. The successful candidate will have a deep understanding of the sustainability landscape, a proven track record in SAAS marketing, and the ability to develop and implement impactful marketing campaigns.
Responsibilities:
· Strategic Planning: Develop and execute comprehensive marketing plans with a focus on positioning our SAAS solutions as a key enabler for organizations to achieve their sustainability goals.
· Brand Management: Cultivate and maintain a strong brand presence, emphasizing our commitment to sustainability. Ensure brand consistency in all marketing communications.
· Content Marketing: Lead the creation of compelling content that communicates the environmental and social impact of our SAAS solutions. Collaborate with the content team to develop educational resources, case studies, and thought leadership content.
· Lead Generation: Develop and implement lead generation strategies that highlight the sustainability benefits of our SAAS products. Utilize various channels, including digital marketing, events, and partnerships.
· Campaign Management: Oversee the end-to-end execution of marketing campaigns, from concept to analysis. Leverage marketing automation tools to optimize campaign performance.
· Analytics and Reporting: Monitor, analyze, and report on the performance of sustainability-focused marketing campaigns. Utilize data-driven insights to refine strategies and improve ROI.
· Cross-Functional Collaboration: Collaborate closely with sales, product development, and customer success teams to ensure alignment and effective communication of marketing initiatives.
Requirements:
· Minimum of 5 years of experience in marketing, with a focus on SAAS products and sustainability.
· Proven track record of developing and implementing successful marketing strategies in the SAAS industry.
· In-depth knowledge of sustainability practices and trends, particularly within the business context.
· Experience with marketing automation tools, CRM systems, and analytics platforms.
· Strong written and verbal communication skills.
· Ability to manage multiple projects simultaneously and meet deadlines.
· Creative thinker with a strategic mindset.
How to Apply:
If you are passionate about sustainability and have a proven track record in marketing SAAS solutions, we want to hear from you! Please submit your resume, cover letter, and any relevant portfolio materials to [HIDDEN TEXT]
12 th Wonder is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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