JOB DETAILS Job Title : ASM-Essco Job Location : Tirupathi Department : Essco Job Description :
To liase closely with the AD to ensure his sales staff are working in the gap towns identified , and expand customer base by pitching ESSCO as an independent identity in itself
To educate dealers and their sales staff about complete Essco product range , its USPs & value to them through benefit selling
To conduct a minimum of 5 to 6 Plumber Meets/Contractor Meets monthly
To do at least 6 to 7 productive meetings per day with external customers based on the market coverage , including 10 days tour ( To submit Market Coverage Planner at the
To fill SCR on a daily basis for every meeting done and its outcome
Develop business in project segment by developing project clientele through establishing Essco
Convert existing dealers in market to exclusive Essco dealers
To ensure maximum display at dealers showrooms through EDS
To ensure suitable branding and Brand Hygiene to be maintained at all times
Take personal ownership of customers in the assigned Territory
To ensure price discipline at all dealers counters
To timely update dealers / projects/specifiers on all changes / modifications company has done
To educate dealers (& their sales staff) on benefits of using dealer portal for problem redressal & access to latest information
To support dealers / projects/specifiers & resolve their issues related to supplies, sales, policies, Customer Care & other issues
To educate dealers / projects/specifiers on the benefits of issuing warranty certificates for all customers
To ensure dealers / projects/specifiers issue warranty certificate to every customer
Initiate Marcom activities and promotional activities to create brand awareness
To carry out sales promotional activities as proposed and decided
Develop effective working relationships with dealers / projects/specifiers through regular meetings and identify and obtain further sales and business development opportunities by generating customer leads
Provide regular feedback to senior management about marketplace and competitor activity