Urgent Opening for Media Research Analyst
Location
Bangalore | India
Job description
The ideal person for this role has an appreciation for leveraging data to achieve strategic goals and knows how to break down complex data into intelligible, actionable information. We provide a variety of services to clients, including daily news briefings, recurring monthly/quarterly reports, as well as one-off, ad-hoc reports. Research analysts support the planning and delivery of research projects from storyboarding and research planning to the executing and delivery to the client.
Roles & Responsibilities
Coordinate and execute on-demand and ongoing media services requests (clip books, coverage reports, research and analysis, etc.).
- Build a research/storytelling plan that maps to the brief, project objectives with timelines and accountabilities.
- Execute a research plan and build a narrative with data that is engaging and actionable.
- Monitor client performance, conduct data analysis as stipulated throughout each reporting period (weekly - quarterly).
- Provide ongoing quality control to ensure operational efficiency and use of industry-leading practices for client administration including but not limited to: the creation of engaging charts and graphics to highlight performance, delivery of comprehensive, accurate and high-quality reports, managing correspondence and maintenance of client profile and guidelines.
- Provide strategic and consultative guidance to clients across roles/functions to map to their larger business goals/data.
- Serve as a Subject Matter Expert and communicate report findings with clients during telephonic update meetings and answer queries as required.
- Work collaboratively and independently on research projects with a focus on personal accountability and project management.
- Participate in training activities as required on a monthly and quarterly basis.
Qualifications
- Fluency in English, written and oral is required.
- Experience in Communications, Media or Public Relations or related education.
- Working knowledge of MS Office Suite is required, including Excel and PowerPoint.
- Ideally, 1-2 years combined working in the communications, media analysis, or research field.
- Client services experience preferred.
- In-depth knowledge of current trends, practices and techniques in media analysis in both traditional and modern media formats, i.e. print, broadcast and online, including social media.
- In-depth knowledge of diverse report production/writing applications (i.e. quantitative and qualitative findings).
- Readily adapts to new technology, tools and systems. Advanced problem solving and analytical skills.
- Advanced listening and verbal communication skills to understand client requirements or problems and respond clearly and concisely.
- Strong organizational skills and ability to prioritize and multi-task several requests in a dynamic fast-paced environment.
Role Requirements:
- 2+ years of research experience or data / statistical analysis, preferably with exposure to consumer insights and social media research.
- Understanding of marketing, market research and/or social media. Ability to think like a client and make recommendations based on business objectives.
- Technical aptitude for learning new software and conducting both quantitative and qualitative analyses.
- Experience creating data visualizations, data storytelling, and creating a compelling story flow of report deliverables.
- Confidence in business writing, client communication and presentation skills. Experience working directly with clients is a plus.
- Competency in Excel, Word and PowerPoint.
- Full training in iExadia’s software will be provided. Familiarity with social research, Boolean searches, unstructured data, our’s or similar software is a strong advantage.
- Multilingual skills are a plus - Arabic, German, French or Spanish skills are particularly sought after, but not a prerequisite.
Analyst,Data Analyst,Social Media
Designation: Media Research Analyst
Vacancies: 1
Experience: 4.0 Year(s) - 7.0 Year(s)
Job tags
Salary
Rs 8 - 10 lakhs p.a.
