Concept Medical
Location
Surat | India
Job description
Job Title:
Marketing Specialist - Medical Device Manufacturing Department: Marketing Location: Surat, Gujarat Job Type: Full-Time Job Summary: We are looking for a dynamic and creative Marketing Specialist to join our team in Surat, Gujarat. The ideal candidate will have a strong background in branding, brochure making, and executing effective marketing strategies in the medical device sector. This role involves working closely with the sales and product development teams to drive brand awareness, generate leads, and ultimately contribute to our company's growth and success. Key Responsibilities: - Develop and execute marketing and branding strategies to enhance brand visibility and market share within the medical device industry. - Design, create, and distribute marketing materials, including brochures, product sheets, newsletters, and digital content, that effectively communicate our product offerings and value proposition to customers and stakeholders. - Manage and update the company website and social media profiles, ensuring content is accurate, engaging, and aligned with our brand identity. - Conduct market research to identify trends, evaluate competition, and understand customer needs and preferences. - Collaborate with the sales team to develop promotional strategies and materials that support sales efforts and drive revenue growth. - Organize and participate in trade shows, workshops, and other promotional events, representing the company and networking with industry professionals. - Track and analyze the effectiveness of marketing campaigns and strategies, using data to inform future marketing decisions. - Ensure all marketing activities comply with industry regulations and standards. Required Qualifications: - Bachelor’s degree in Marketing, Business Administration, or related field. - Minimum of 3 to 4 years of marketing experience, preferably in the medical device or healthcare industry. - Proven experience in branding, creating brochures, and executing comprehensive marketing campaigns. - Excellent written and verbal communication skills, with the ability to create compelling marketing materials and presentations. - Knowledge of digital marketing tools and platforms, including social media, email marketing, and website analytics. - Ability to work collaboratively across departments and with external partners. - Strong organizational skills and the ability to manage multiple projects simultaneously. Preferred Qualifications: - Experience in digital marketing and SEO optimization. - Knowledge of the medical device industry and regulatory environment. - Creative thinking and problem-solving skills. Application Process: Interested candidates are invited to submit a resume/CV and a portfolio of marketing materials or campaigns they have developed. Please include a cover letter explaining why you are the ideal candidate for this position.Job tags
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