Actide International
Location
Vadodara | India
Job description
Roles and Responsibilities: -
? The International Marketing Manager will report to the Vice President, Sales & Operations and be responsible for growing the company's international market share and profits.
? They will develop and implement the company's marketing plans in key markets.
? The person will be accountable for assessing and identifying market opportunities, developing priorities and creating marketing strategies and tactics to take advantage of those opportunities.
? The Marketing Manager will lead the development of brand strategy, pricing strategy, product portfolio management, new product launches and integrated brand activation plans with local distributors.
? Build the brand and grow share in key international markets
? Develop and execute the company's international marketing and pricing strategy
? Develop annual marketing budget and participate in annual planning process
? Be the market and category expert, maintain knowledge of regional customers and relationships with appropriate trade associations and industry bodies to promote marketing activities
? Gathering data on competitors and analyzing prices, sales, and methods of marketing and distribution
? Collecting and analyzing data on customer demographics, preferences, needs, and buying habits
? Develop annual marketing plans, 4P marketing strategies and integrated brand activation plans, execute and monitor implementation of the same
? Develop and oversee the company's digital marketing efforts including social media, website, SEO/SEM, Ecommerce, email marketing campaigns, display advertising campaigns and database management
? Assess, evaluate and report on the effectiveness of our marketing efforts and overall business to Senior Management
? Work with our channel partners and distributors to boost product awareness and sales
? Oversee and manage the service providers such as advertising agencies and media partners
? Attend domestic and international marketing events, trade shows and conferences to promote the company's brand and presence.
? Communicate effectively with other departments within the organization and ensure understanding and alignment to marketing plans
? Support sales as needed, including: PowerPoint presentations, Market/Competitive information, Market insight and customer presentations
? Managing, hiring and training of marketing or sales staff and overseeing their daily activities
International Marketing,Business Development,sales
Designation: Senior Executive International Marketing ( Heavy Equipment )
Vacancies: 1
Experience: 5.0 Year(s) - 6.0 Year(s)
Job tags
Salary
Rs 7 - 8 lakhs p.a.
