Zinnov
Location
Bangalore | India
Job description
Note : We are seeking candidates with journalism or similar experience of at least 8 years, writing/crafting compelling business and technology stories with anecdotal evidence, solid business storytelling, etc., for leading news-platforms/reading-platforms/magazines.
Designation : Manager/Senior Manager - Content Location : Bangalore Education : Any graduation with relevant experience Qualifications : - 8-13 years of proven experience in content marketing, with a focus on writing, editing, and business storytelling. - Strong leadership and team management experience, including overseeing and guiding a team of content associates. - Excellent writing, editing, and proofreading skills, with a demonstrated ability to craft clear, compelling, and research-oriented content. - Proficiency in understanding and communicating complex technical concepts to diverse audiences. - Sharp attention to detail and a commitment to maintaining high content quality standards. - Familiarity with content management systems (CMS) and content marketing tools. - Data-driven mindset with the ability to analyze and interpret content performance metrics to enable a robust content strategy. - Exceptional organizational, project management, and multi-tasking abilities. - Proven track record of successfully developing and executing content strategies that drive expertise, thought leadership, brand awareness, and engagement. - Strong interpersonal skills, with the ability to collaborate effectively across departments. - Creative thinking and problem-solving capabilities. Responsibilities : - Content Strategy Leadership : Develop and execute a comprehensive content strategy aligned with the company's goals, target audience, and brand voice/tonality.- Drive the creation of diverse content types, including articles, whitepapers, videos, infographics, case studies, and more. Create and manage a content calendar which can be leveraged across our channels and brand touch points.
- Exceptional Storytelling : Craft compelling narratives that resonate with our audience, effectively conveying the value of our products and services. Develop a consistent and captivating brand story across all content touchpoints. - Cross-Functional Collaboration : Collaborate closely with cross-functional teams across the organization, to align content initiatives with business objectives. Ensure a consistent message and brand representation across all teams. - Content Creation and Review : Personally contribute to content creation, writing, editing, and scripting, maintaining the highest standards of accuracy, grammar, and clarity.- Review and provide constructive feedback to team members to enhance the overall quality of content. Implement rigorous quality assurance processes to maintain the excellence and accuracy of all content materials.
- Demonstrate a sharp attention to detail and an unwavering commitment to producing error-free content.
- Technology and Business Acumen : Understand the intersection of technology and business trends. Translate complex technical concepts into simple and engaging content for both technical and non-technical audiences.- Stay abreast of industry trends, competitor activities, and emerging content marketing strategies to ensure our content remains innovative and relevant.
- Metrics and Analytics : Monitor content performance metrics, analyze data, and adjust strategies accordingly to optimize engagement, reach, and impact. Report regularly to upper management on content performance and ROI. - Team Management : Lead, mentor, and manage a team of content creators, writers, and editors. Provide guidance, feedback, and training to ensure high-quality content production and continuous improvement.Job tags
Salary