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Marketing Executive


Uniabroad Overseas Education Consultants


Location

Bangalore | India


Job description

1. Market Research: - Conduct in-depth market research to identify target demographics, trends, and opportunities

in the overseas education sector. - Stay informed about changes in immigration policies, educational institutions, and industry

2. Campaign Development: - Devise and implement strategic marketing campaigns to promote our services to prospective

students. - Collaborate with the creative team to create compelling content for various marketing

3. Digital Marketing: - Manage and optimize digital marketing channels, including social media, SEO, email

campaigns, and online advertising. - Utilize digital platforms to connect with the student community and increase brand visibility.

4. Event Coordination: - Plan and coordinate participation in educational fairs, workshops, and seminars to showcase

UniAbroads offerings. - Foster partnerships with educational institutions, agents, and other stakeholders.

5. Sales Support: - Work closely with the sales team to develop effective marketing collateral that aids in student

recruitment. - Provide marketing support to regional offices and ensure alignment with overall marketing

6. Data Analysis: - Analyze the performance of marketing campaigns using relevant metrics and tools. - Prepare reports and insights to assess the effectiveness of marketing strategies.

7. Brand Management: - Ensure consistent branding across all marketing materials and communication channels. - Contribute to the development and enhancement of UniAbroads brand identity.

Requirements:

Preferred Qualifications:

- Experience in promoting educational services to international students.

-Familiarity with CRM systems and marketing automation tools.

- Knowledge of various international education systems and requirements.


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