Digital Marketing Manager
Location
Loni | India
Job description
Designation: Digital Marketing Manager
Salary: Upto 40k
Experience: 2 to 3 years
Roles and Responsibilities:
- Build, plan and implement the overall digital marketing strategy.
- Complete ownership of social media channels (Facebook, Instagram, YouTube, Twitter, LinkedIn & Snapchat). Regularly tracking conversion rates and making improvements to the brand in the digital ecosystem.Â
- Manage and improve online content, considering SEO and Google Analytics.
- Being actively involved in SEO efforts (keyword, image optimization etc.).
- Proficiency with Shopify and online marketing channels, such as online portals (like: amazon, flip kart, Myntra, Nykaa, Zivame etc.), email, website advertising, and social media.
- Planning, executing and measuring the conversion rates from digital marketing campaigns.
- Creating, managing and growing the company's presence through blogs, YouTube, Instagram, Twitter, Facebook, and other strategically relevant online social platforms.
- Produce regular reports to highlight successes and failures and to showcase areas for improvement.
- Provide direction and direct team members (Graphic Design Team) in the performance of their duties, establishing work priorities, and in achieving company initiatives.
- Measure ROI and KPIs.
- Suggest digital strategies that complement the company's sales and marketing efforts to enhance the brand.
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