Senior Area Sales Manager
Location
Chennai | India
Job description
Job Description Summary
Job Description Summary
Responsible for driving product and/or service sales to new and/or existing customers. Responsible for increasing penetration and profitability in existing accounts as well as increasing market share through cold calling, prospecting, building relationships, post sales implementation and account maintenance. Focused on account penetration, revenue growth and customer satisfaction. Product focus consumable.
Job Description - Sales Management in Allocated Territory
- Develop/implement sales strategies and plans to achieve sales target
- In-depth understanding of customer, identify sales opportunities
- Sustaining and adding incremental business from existing customers; identifying new customers
- Work with channel partners and manage inventory in their respective territories to drive consumption.
- New product launches and management of slow moving codes - Actively work on new product / focus product sales to drive sustainable business growth
- Actively pursue tender/contract opportunities
- Responsible for maintaining/gaining market share in the territories handled as per plans
- Has broad understanding of internal organization resources, priorities, needs relating to the business operations and achievement of sales plan
- Has detailed knowledge of sales process and expert selling skills to make effective sales call, Sales planning, KOL management, dealer management, attending OT with surgeons.
- Submission of Sales report; Stock and Sales statement; Key account sales report; weekly work plan; samples tracker etc.;
- Customer relationship
- Develop and maintain strong relationships with all levels of customers
- Develop key opinion leaders in the region and make engagement plan with them.
- Plan and Execute maximum interaction to build customer relationships.
- Proactively identify Professional Education needs among coverage surgeons to increase level of awareness
- Product and Market knowledge
- Self learning attitude, knowledge of product's features, benefits, product application and usage, anatomy, physiology and medical procedure knowledge through practical experience, training programs and learning from key end-users
- Market intelligence, do SWOT analysis of competition.
- Track market trends, identify threats and opportunities and recommend and implement strategies and plans to address them
- Share new updates in market to colleagues and supervisors.
- Updated about customer's support for competitive products and services and develop plans to differentiate/competitive offerings.
- Product Samples & Expense
- Track business transactions with distributors as per organization requirements, Self approved expenses, (transportation, entertainment, travel etc.) while ensuring sustainable productivity in assigned territory.
- Sample allocation and expense utilization to optimize usage within the allocated budgets.
- Ensure compliance of team to sample issue and co-ordination guidelines
- Submission of expense budget/guidelines as per the guidelines from organizations.
- Self Development
- Discuss areas of improvement with immediate supervisor and also identify the same
- Active participation in nominated training programs
- Efforts to raise bar to achieve high levels of performance and other in-house and on field training programs for enhancing competencies
- Corporate Ethics & Compliance
- Achieve business excellence while ensuring BARD 's values and guiding principles are followed
- Conduct business within ethics and values
- Develop relationship with customers on high ethical standards
Primary Work Location
IND Coimbatore - Coimbatore DC
Additional Locations
IND Chennai - Bharati Vilas
Work Shift
Job Category: Sales
Job tags
Salary
