Content and PR Specialist
Location
Gurgaon | India
Job description
Wizikey is a cloud-based marketing and Communications software that uses AI technology to monitor news, provide media insights, and automate reporting. It helps companies track their news presence, gather competitive intelligence, and connect with relevant reporters. With Wizikey, businesses can measure their PR efforts, optimize strategies, and drive better outcomes. Trusted by over 100+ businesses, including Reliance, Infosys, MapmyIndia, Blusmart, Physics Wallah and WebEngage, Wizikey enhances brand visibility globally.
Job Description
Key Responsibilities:
- Managing Newsmakers :
- Curate and manage content for our flagship property, Newsmakers.
- Analyze news trends and data to determine rankings for businesses and individuals.
- Ensure accuracy and relevance of content to maintain audience engagement and interest
- Create and manage end to end distribution plans for the report - including social media, blogs, reports, press releases and more.
- Create engaging social media and press releases.
- Video Interview Production :
- Plan, conduct, and film insightful video interviews with customers and leads.
- Edit and produce high-quality video content for distribution across various social media channels.
- PR and Content Distribution :
- Develop and execute strategies to get reports released to the press.
- Coordinate with press outlets and journalists to ensure maximum visibility and coverage.
- Distribute content across social media platforms and relevant blogs to drive traffic and engagement.
Identifying Awards and Speaker Opportunities :
- Proactively research and identify awards and speaking opportunities for company leaders.
- Prepare and submit entries for awards, ensuring alignment with company goals and achievements.
- Facilitate speaking engagements for company leaders at relevant industry events. Analytics and Optimization :
- Monitor and analyze performance metrics to track the effectiveness of content and PR campaigns.
- Optimize content distribution strategies based on insights and feedback.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or related field.
- Proven experience of at least 5 years in content creation, PR, or related roles.
- Strong understanding of social media platforms and content dissemination strategies.
- Excellent written and verbal communication skills.
- Proficiency in video production and editing tools.
- Ability to multitask, prioritize, and work in a fast-paced environment.
- Analytical mindset with the ability to interpret data and make informed decisions.
Preferred Skills:
- Experience with SEO and keyword optimization.
- Familiarity with media monitoring tools and analytics platforms.
- Knowledge of industry trends and best practices in content marketing and PR.
Join us in shaping the narrative and driving meaningful conversations in the digital space! If you're passionate about content creation, PR, and making an impact, we want to hear from you. Apply now to be a part of our innovative team.
Additional Information
"Wizikey encourages and celebrates entrepreneurial culture. When you set out to create a new industry, you need to build a team of immensely talented folks from Technology and Communications and give them the freedom to experiment, learn and keep building. And with every addition of talent, this gets new fuel and the magic happens. And that is why we call ourselves Wizards"
Job tags
Salary