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SEO Analyst


Jazp


Location

Kerala | India


Job description

The SEO Analyst is responsible for implementing SEO and social media strategies for our products. The SEO Analyst should quickly understand and support initiatives that will contribute to the goals and success of our campaigns. Responsibilities: 1. Develop and Implement SEO Strategies: - Lead the development and execution of comprehensive SEO strategies tailored to the e-commerce industry. - Conduct thorough keyword research to identify high-value opportunities for organic traffic growth. 2. On-Page and Off-Page Optimization: - Optimize product pages, category pages, and other key elements of the website for search engines. - Implement effective link-building strategies to enhance the website's authority. 3. Technical SEO: - Conduct regular technical SEO audits to identify and resolve issues affecting website performance. - Collaborate with the development team to implement SEO-friendly site enhancements. 4. Content Strategy: - Work closely with the content team to ensure the creation of high-quality, SEO-optimized content. - Develop and implement content strategies that align with SEO goals and user intent. 5. Analytics and Reporting: - Utilize tools such as Google Analytics, SEMrush, and others to monitor and analyze website performance. - Prepare and present regular reports on key SEO metrics, trends, and opportunities. 6. Stay Updated on SEO Trends: - Stay abreast of industry trends, algorithm updates, and emerging technologies in the SEO space. - Recommend and implement adjustments to strategies based on evolving best practices. 7. Competitor Analysis: - Conduct regular competitor analysis to identify opportunities and areas for improvement. - Benchmark the company's SEO performance against industry peers. Qualifications: - Any degree or a related field. - 5+ years of hands-on experience in SEO, preferably in an e-commerce setting. - Proven track record of improving organic search performance and increasing website traffic. - In-depth knowledge of SEO best practices, algorithms, and ranking factors. - Experience with SEO tools such as Google Analytics, SEMrush, Moz, etc. - Strong analytical and problem-solving skills. - Excellent communication and collaboration skills. Benefits: - Best in Industry salary - Paid time off - 33 Paid leaves / Year - Annual Salary Hike - Career Growth


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