Senior Content Lead

Location

India | India

Job description

We're looking for a Senior Content Lead with a strong B2B SaaS background who can help us grow Storylane's brand through content.

Our goal is clear. We want to produce top-notch content and get it out there. We want to win over our community and make a name for ourselves in our market for having the best content, period.

Responsibilities:

1. Manage at least two content projects per quarter, overseeing them from start to finish.
2. Regularly bring new ideas to our existing content plans to grow Storylane's brand.
3. Daily work with our SEO team to produce content that ranks #1 on Google.
4. Identify opportunities for partnerships with other brands and creators for co-branded content, like industry reports using shared user data or transforming webinars into ebooks.
5. You're not just a strategist, you're also an executor of these strategies.
6. Convert our podcast and video interviews, internal team insights, and playbooks into leading content, that positions us as thought leaders in demo automation software category.

Qualifications:

1. You've spent atleast 5+ years in B2B SaaS content marketing. You know the pros - names like Brian Balfour and Jimmy Daly should ring a bell.
2. You're a top-tier content marketer. You've moved past the basics. You aim to create unique, impactful content that sets our brand apart, goes viral, and converts audiences into solid leads and sales.
3. You're entrepreneurial. Launched your own content thing before Like a blog, podcast, or YouTube channel Show us you can build a media brand from scratch.
4. You have a deep interest in SaaS sales and marketing topics. We're talking real passion for stuff like conversion optimization, social selling, product-led sales and the works.
5. You're a perfectionist in crafting not just great, but groundbreaking content.
6. You can fully own your projects. From the first idea to laying out the strategy, from planning to getting it done.
7. You have a network of reliable contractors/freelancers you've previously collaborated with for diverse content projects. For example, an amazing short-form video content guy, BOFU content writer etc.

You'll be well supported by our Head of Marketing and Head of Content in this role. Imagine us as a dream team of independent content creators, each developing unique content brands within the Storylane umbrella.

Our Interview Process

1. A chat with our Head of Marketing.
2. A chat with our Head of Content.
3. A short Test Assignment (2-4 hours).
4. A chat with Storylane's founder.

About Storylane

Storylane is an interactive demo software that is used by thousands of SaaS sales and marketing teams at enterprises like Gong, Clari, and Walkme. The who's who in SaaS uses Storylane. Over the past year, we tripled our revenue, quintupled our customers, and expanded our remote team to 40+. We provide competitive pay, biannual offsites, and foster a supportive culture.

Interested Shoot an email to [HIDDEN TEXT], subject line Sr. Content Lead. Include a Loom video under 2 minutes with a solid content idea that'll help us reach SaaS sales and marketing teams at scale.

Job tags

Salary