Search Engine Optimization (SEO)

Location

Ludhiana | India

Job description

Company Overview

Freshleaf Teas is a leading company in the Foods and Beverages Services industry. With over 11-50 employees, we are dedicated to providing high-quality teas and beverages to our customers. Our mission is to promote a healthy lifestyle through our wide range of organic and natural products.

Job Overview

We are looking for a talented and experienced Search Engine Optimization (SEO) specialist to join our team. As an SEO specialist, you will be responsible for optimizing our website and online presence to drive organic traffic and improve search engine rankings. This is a full-time position based in Ludhiana, Punjab, India.

Qualifications and Skills

• 1 to 3 years of experience in Search Engine Optimization (SEO) with a proven track record of improving organic search visibility and rankings.
• In-depth knowledge of SEO tools and techniques, including keyword research, on-page optimization, and link building.
• Solid understanding of search engine algorithms and ranking factors.
• Proficiency in web analytics tools such as Google Analytics and Search Console.
• Experience with content management systems (CMS) and website optimization platforms.
• Strong analytical skills and the ability to generate and interpret performance reports.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.

Roles and Responsibilities

• Conduct keyword research and analysis to identify profitable keywords and optimize website content.
• Develop and implement SEO strategies to improve organic rankings on search engines.
• Monitor and analyze website performance using SEO tools and techniques.
• Optimize website structure, navigation, and user experience to enhance search engine visibility.
• Manage and optimize on-page elements including meta tags, headings, and content optimization.
• Generate and analyze website performance reports, including SEO metrics and keyword rankings.
• Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices.
• Collaborate with content creators to develop high-quality, SEO-friendly content.
• Conduct competitor analysis and identify opportunities for improving search engine rankings.
• Work closely with the marketing team to develop and execute SEO strategies.

Job tags

Salary