Analytics Insights Manager

Location

Secunderabad | India

Job description

• The PBNA Insights Reporting Analyst s role will work primarily with Brand Teams where his/her role will be focused on enhancing and automating business reporting to fuel stronger, faster business performance insight for the PBNA Marketing and Insights teams

• This includes connecting multiple data sources through curated metrics and developing calculated metrics to focus on the key outcome and diagnostic measures
• A critical element of this role is to be able to deliver the strategic presentation focused around future Growth for PepsiCo
• The role s scope is full PBNA with a focus on Pepsi & Energy
• The role will have short-term responsibilities for knowledge transfer from the business and effectively establishing business process and communication methods with teams they support; both are crucial requirements to enabling the organization to deliver answers to on-going business questions

Functional Responsibilities:
Execute against team charter (SLA) for Reporting & Analytics for PBNA
o Execute market, portfolio, and brand level reporting of Marketing KPI performance (utilizing dashboards, templated decks, and reporting tools)
o Execute market, portfolio and brand level reporting for Customer KPI performance (Utilizing dashboards, templated decks and reporting tools)
o Provide business performance explanations, incorporating considerations beyond data into the reporting
o Explain business performance, drivers, and optimization opportunities
o Monitor key channel, customer, competitor and emerging player performance and execute reporting at required intervals
o Provide responses to ad-hoc follow-ups when double-click (additional qustions) required with tables/charts/stories using relevant data

Support Reporting Lead/Sr.Managers/Managers delivering against information needs articularted by Business Partners; addressing business questions and process requirements
o Deliver against needs of stakeholders, requestors and end service users
o Support processes for output adherence and delivery to agreed scope in line with the agreed timelines, aligned templates and content management
o Responsible for managing multiple priorities; being able to manage deadlines and deliverables
o Monitor and act upon regular feedback inputs from end-users and Business Partners for deliverables
o Flag and monitor any business risks related to delivering the operational output (facilities, IT resources, recruitment efforts)
o Support communication processes with Reporting vertical leaders and Business Partners (project planning, workflow monitoring, quality checks, on-going changes)
o Help Reporting vertical leadership develop and finetune internal Center Of Excellence processes (work-flow mapping, pain-points and bottlenecks management) both related to service delivery and internal center operations
o Improve existing processes based on frequent end-user and Business Partner feedback loop

SSC strategy delivery
o Work on building the roadmap of Business growth, identify whitespaces to idenfy opportunitities.
o Support in Annual AOP or Situation assessments exercise
o Support simplification, standardization and digitalization efforts (in cooperation with global and sector stakeholders)

• A junior/mid-level Insight or Analytics professional with experience in a leading consumer goods company. 7 years+ experience
• Education: MA in economics, math, marketing or management
• Launguage: English Fluent
• Potential to develop leadership and influencing profile in line with Insights Leader of the future definition: Motivates action through fact-based, inspirational material
• Has a track record of identifying and championing new processes for improving fact-based decision making
• Can synthesize multiple, disparate data sources into compelling growth strategies. Formulates a strong POV and can articulate future scenarios and is an exceptional story-teller.
• Strong collaborator; Interested and motivated by working with others. Actively creates and participates in opportunities to co-create solutions across markets or brands; will be willing and able to embrace Responsive Ways of Working
• Can easily see how insights/research learning can improve businesses impact and frames up reporting efforts and opportunities to inform business decisions
• Proven analytics, shopper research experience, consumer insights experience or commercial experience in combination with strong analytical skills
• High degree of familiarity with CPG and Food & Beverage industry data sources, including Nielsen/IRi (POS and HH panel), GlobalData, Kantar, etc.

• Deep understanding of CPG industry business performance outputs and causal measures, their relationships, and how to bring business performance insights to life visually
• Able to lead a small team and coach team members
• Proficient with PowerPoint and Excel; including ability to write complex formulas
• Experience with Tableau and PowerBI
• Experience with Advance Analytics.
• Managerial experience: nice to have
• Operational experience from business servicing sector and/or consulting experience would be a plus

Job tags

Salary