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Facebook Ads Specialist


Blurbpoint Media


Location

Delhi | India


Job description

Blurbpoint Media, recognized by Google for its unequalled work in PPC, has established itself to become a growth-focused digital marketing agency that is in sync with all the latest online marketing strategies. With 500+ clients from all over the world, our team of 100+ diligent marketers curates digital campaigns that are exclusive to every client's business niche. Whether it is a well-established business or a solopreneur, our services are capable of boosting ROI and attracting relevant potential customers for the brands. With a tech-savvy team that strives to stay on top of the latest marketing trends, we help businesses boost their online presence.

Facebook Ads Specialist is to lead in the creation and management of Facebook, Instagram, TikTok and LinkedIn ads that maximize the online presence of the Client's businesses.

Responsibilities Optimize campaigns to ensure the lowest possible cost per result and an overall positive ROI, on a daily basis Place and verify pixels to ensure proper campaign tracking Build Paid Social Media campaigns from scratch. Optimize copy and landing pages for paid search engine marketing campaigns Ability to manage multiple projects at the same time Excellent communicator and creative thinker Proactively create, execute, and optimize creative strategies to consistently drive high-quality leads, traffic & visibility Understanding of custom audiences and lookalike audiences Strong understand of bidding techniques (AutoBid, CPC, CPM) Expert in creating ads and ad copies Should have and previously demonstrated an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines. Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagements and deliver results Stay on top of new techniques, strategies and changes to test for better client results & campaign successes

Experience & Skills 5+ years of online marketing experience Expert-level knowledge of Facebook advertising (minimum 3+ year experience of Facebook Business Manager experience) Fast turnaround on Facebook Ad campaigns, from creative to audience targeting and budgeting. Ability to problem-solve and analyze results and make suggestions to the client based on their individual results High attention to detail, proofreading, writing and editing skills for accuracy Knowledge of various 3rd party platforms such as ClickFunnels, MailChimp, etc Excellent and effective written, verbal, and virtual communication skills Understanding of Funnel Marketing strategies & the psychology of advertising to the customer journey Committed to ongoing education and training to stay on top of the Facebook platform, rules, regulations, strategies and updates for proper ad execution, implementation & client success


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