Digital Marketing Manager
OneHealth by Dr Shikha Sharma
Location
Delhi | India
Job description
The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player.Â
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Job Description
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- Â Strategize and plan digital marketing campaigns using media budgets.
-  Launching and optimizing pay-per-click (PPC) campaigns on various digital marketing channels such as Facebook Ads for the company.
- Create and manage keyword lists, audiences and placement targeting for Search, Display and Remarketing campaigns.
- Manage campaigns for lead generation and e-commerce sales generation.
- Optimize PPC and Facebook Ad campaigns, including bid management, audiences, ad groups, quality scores and other major metrics.
- Assist in copywriting and graphic design concepts for ads.
- Competitor benchmarking, optimizing copy and landing pages for increasing quality scores, etc.
- Support the generation of new paid campaigns, ad groups, audiences and accounts and grow overall paid search marketing initiatives.
- Monitoring budgets and overseeing paid ad accounts (Google Ads, Facebook Pinterest, etc.) for the company.
- Implement A/B testing to continuously improve ROI.
- Create and implement high-converting funnels through landing pages and analytics.
- Keep abreast of the latest digital marketing trends, techniques and technologies to suggest new and innovative ideas to grow accounts.
- Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Work closely with the other team members to meet revenue goals.
Qualifications
- PGDM/MBA in Digital Marketing
- 2-5 years of marketing experience
- Content creation skills
- Excellent communication and organizational skills
Share your resume at [HIDDEN TEXT] or Call on +919355138389
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